Today's BRIC and emerging market consumers are rapidly evolving and reshaping the global economy.
Unlike your typical conference or seminar these 360° immersions deliver an intensive deep-dive into the heart of today's emerging markets. These customized market immersions are not sightseeing tours but in-depth market immersions into how today's global consumers live, work, think and shop in real-time!
Learn about the emerging consumer culture of each market with an International team of researchers, futurists, innovation directors, cultural interpreters and other local market experts, in a series of immersive on-site experiential and ethnographic excursions.
You'll gain invaluable cross-cultural insights into the lifestyles, habits, attitudes, tastes and needs of the emerging market consumer during intimate field sessions, on-site visits, keynote presentations, off-site dinners and hosted banquets.
Day long immersions will take you deep into the daily life of today's emerging market consumers to discover emerging consumer trends and market opportunities as experienced researchers lead small groups to visit; resident's homes, residential and commercial neighbourhoods, shopping and retail districts, traditional market streets and food stalls, local recreation and entertainment districts to witness first hand the changes taking place in the emerging markets in real-time.
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