Moving Target Research International helps clients get closer to and better understand their customers' needs and desires.

By observing users and their environment in real-time and learning about their behavior, their preferences and their needs we deliver insights into developing better products and services that resonate with users via:
 Ethnographic + Observational ResearchConsumer SafarisIn-Home + In-Situ InterviewsShop Alongs + Drive AlongsVOX Populi Interviews + Customer InterceptsHuman Factors Research + Product TestingUsability Testing + User Interface (UX) DesignFocus Groups + In-Depth InterviewsUser ResearchWorkplace + Stakeholder Interviews

Typically we visit the locations where users interact with your product or service, be it at home, in their car, in their office or on vacation, then we watch, ask, watch some more, ask some more and listen. We then translate those findings into actionable reccomendations to help clients deliver a better experience for their customers.

We go to where your customers are, both domestically and internationally and have worked in more than 15 countries, so no matter which research method you need, or wherever your users are, we have the experience and expertise to make your project a success.

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